Our color charts online have been adjusted to display color as close as possible to the color of the actual fabrics. However, camera resolution and computer monitors can mean the color may vary slightly between the photos and the actual fabric. Colors are subject to the actual dresses you get. We suggest you order a fabric swatch to view colors in person.
The traditional salon has a curated selection from different labels (or a single one if you go to a designer’s store, like Carolina Herrera’s New York City boutique). The best shops pair each bride with a dedicated stylist for an hour-long appointment, with no more than two brides in the store at a time. At larger salons, like David’s Bridal or New York City’s Kleinfeld, many gowns are held in the back, so it’s important to share your vision and budget with the sales consultant so she can pull the right styles for you.

Shopping: To make your day a pleasant and rewarding one, try not to visit too many bridal shops on the same day. When you are fresh, full of energy and enthusiasm, you will be able to make sound judgments. On the other hand, if you come to the store exhausted and unprepared, after trying a few styles you may be confused and find that all the gowns begin to look the same and you may come home toting one of the cheap wedding dresses simply because you were tired! Bring along pictures of wedding gowns you like and be open to discuss your plan and idea with a bridal consultant. It could happen that the gown you like in a picture doesn’t look good on you. The bridal consultant will study your figure type and personality to help select the styles that flatter you and suit your budget. Try on all of the dresses the consultant shows you, even if it may not seem like “your style” of dress as most wedding dresses look much better, and different, on you than on the racks. You may want to bring a family member or friend along for a second opinion. Avoid taking more than one person since too many opinions can conflict and confuse. Wearing appropriate undergarments and a bit of makeup can also help to make the wedding dress look and fit better. Take a Polaroid camera along just in case you cannot decide. Take a picture of yourself wearing each wedding dress and bring them home to study.

Our wide range of dresses have been compiled to meet the needs of any budget or body type. While you’re searching you have the option to chat with a wedding assistant about the finer details, and once you’ve made your decision you can easily schedule a fitting in your area. Before you get started, it might be a good idea to check out which silhouette styles are most suitable for you personally. It’s your big moment to shine, and we want to help you find a wedding gown that’s both flattering and accentuates your body in all the right places.
If you plan on wearing a veil, first consider the venue: “A long cathedral veil is beautiful for a traditional religious ceremony, but it could be distracting on a windy beach,” Risatti says. Depending on your preference and budget, you can buy off the rack, order from a bridal designer, or have one made by a veil specialist. (A high-end salon can give you names.) Wait until you’ve chosen the gown to start shopping so that you pick the right length and shade of white; get a swatch from your dress to match it exactly. Custom can take up to six months. In all other cases, just buy it in time for hair and makeup trials.
×